ThePort Network Introduces “Activity Stream,” a Major New Social Media Solution for Online Communities
Posted by:
Walter Roark on
July 28, 2009 at
9:06PM AFT
Now ThePort clients can stimulate community interactivity with
continuous updates on member actions via activity feeds and Twitter
links
“Activity Stream” will give all community members, particularly active
ones, a compelling new reason to visit the site more often and return
more frequently. Checking updates in the stream will help users more
actively explore their fellow members’ profiles and actions. The
result? Members are more likely to discover content they may not have
found on their own.
Activity updates will be displayed in individual user profiles and
“Social Spaces” public profiles. Registered members and owners of
Groups and Events can choose a public or private setting for the
associated profiles as desired.
1. In a continuously refreshed stream, registered users will be able to
see when new community conversations are started, when Events are
created, when relevant Groups are formed, and much more.
Following is a growing list of community actions that will appear in profile-linked “Activity Streams:”
Update Profile Update Profile Image Add a Friend
Commenting (profiles, photos, videos, blog entries, events, and so on)
Join a Social Space (Group) Create a Social Space
Add Video Add Blog Entry Add Photo
Add Event Attend Event Register in Community
In real-world use, ThePort client United Church of Christ is seeing a significant boost in 
community interactivity after the implementation of Activity Stream in their MyUCC
social networking community. The continuous activity updates are
especially popular with members of Social Spaces, such as Groups.
Pictured is the Activity Stream associated with a member of “Adult
Returning College Students.”
2. In addition, ThePort’s subscribing clients will now have the option to pull popular Twitter postings into their communities.
Twitter integration will allow members to automatically display their
Twitter updates which are linked to their profiles. The Twitter posts
generate additional fresh content within a community, offering more
starting points for engagement and ongoing conversation among
like-minded members.
For example, any registered member will have the capability of adding
and displaying their Twitter account in their profile. As Twitter posts
are entered, they will appear in chronological order in a special
module in the profile area.
Every individual user will be able to choose whether he or she wishes
to participate in Twitter updating. The Twitter stream will be
available exclusively on an “opt-in” basis, so that members have the
opportunity to grant or deny permission to the addition of the Twitter
functionality.
Currently, ThePort’s “Activity Stream” is the only market-specific
solution that aggregates online activity in a in a familiar, flexible
way designed specifically to drive community engagement and interaction.
If you would like find out more about ThePort Network’s Activity Stream
and Twitter integration, we encourage you to fill out this brief form.
